What do you get when two of Calgary’s best tech leaders in machine learning and data solutions join forces?
You get the most predictive fan retention model in the world.
In 2021, we partnered with Xerris to scale and optimize our proprietary machine learning-driven retention scoring model – enhancements that have made StellarAlgo’s retention scoring the most advanced predictive model in the industry, providing brands with highly customized insights that enable them to monitor fan behavior across multiple channels, and to measure and test customer engagement, avidity, and propensity within specific markets.
What does this mean for you? Backed by our industry-leading machine learning algorithms, StellarAlgo’s retention scoring model monitors and analyzes fan behavior to identify most likely candidates for conversion or upsell opportunities, and flags those with waning avidity so you can use what you know about their habits and preferences to build highly-targeted, personalized win-back campaigns that help you nurture and renew those relationships.