StellarAlgo Partners with NBA to Drive Innovation in Team Fan Engagement. Learn more
For Performance Marketing Teams
Fan Engagement
Understand and activate your entire fan universe in one customer data platform.
Lead Scoring & Segmentation
Identify and segment fans most likely to purchase.
For Data Teams
Data Management
Bring disconnected data sources together in the StellarAlgo Data Lakehouse.
Integrations
150+ integrations unlock fan data from multiple sources and destinations.
For Corporate Partnerships
Partnership Solutions
Discover new opportunities to drive value from partnerships.
Corporate Partnerships
Emerging Leagues
Live Events
Major Leagues
Media and Gaming
Multi-Property
LA Galaxy drive more than $532k in raw revenue
About Us
We built the world’s largest fan database to help properties and partners succeed.
Culture
Our team thrives on challenges and growth.
News
Get the latest updates from StellarAlgo.
Leadership
Meet our team of sports and analytics experts.
Careers
Join our team of all-stars.
Data Privacy and Security
Collect and protect data with confidence.
News & Media
May 13, 2019
StellarAlgo
StellarAlgo was recently featured in Sports Business Journal about what the future holds for sports executives in regards to data and analytics. Check out this excerpt from the article:
“We essentially found that the processes for interpreting customer data were far too manual,” Ircandia said. “There were some consulting organizations that were helping to interpret it but it was on a much too slow basis. We created a software that ties into all these different customer data points and helps to understand fans better so the teams can nurture them.”StellarAlgo has retained all of its clients to date, spanning the NHL, NBA, MLS, MLB and tennis, Ircandia said. The company offers a scaled-down version of its software to minor league teams.
“We essentially found that the processes for interpreting customer data were far too manual,” Ircandia said. “There were some consulting organizations that were helping to interpret it but it was on a much too slow basis. We created a software that ties into all these different customer data points and helps to understand fans better so the teams can nurture them.”
StellarAlgo has retained all of its clients to date, spanning the NHL, NBA, MLS, MLB and tennis, Ircandia said. The company offers a scaled-down version of its software to minor league teams.
Get Started
