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News & Media
Nov 13, 2023
StellarAlgo
The connection between teams and their fans has far transcended the days of ushering people to their seats so they can cheer for their favorites. With so many touchpoints to create a well-rounded fan experience, professional sports organizations have learned to cater to their loyalists — both in-venue and afar — through an arsenal of technology tools and partners to continue fostering that ongoing relationship.
Sports Business Journal recognizes 41 people spanning 26 organizations who continue to push game day into new and exciting phases. The list includes companies that boost in-person attendance with augmented reality. Others enhance the digital presentation with data-infused productions or create more personalized activations. They bolster the mobile experiences that fans enjoy while engaging with their teams and turn venue navigation into a more streamlined (and pleasant) place for consumers. They are also the sports leagues themselves, tending to their most valuable assets to keep them returning.
Meet the Power Players of Fan Experience Technology in Digital Media:
View the article on SBJ.