No Code Segmentation

Fan audience segmentation for everyone

Empower marketing, sales and data teams to create fan segments in minutes. No coding required—just intuitive non-technical tools to target fans faster for personalized campaigns.

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Sports audience targeting made easy

Create targeted fan segments in minutes with drag and drop ease. StellarAlgo is the ultimate user-friendly CDP.

Segment by any combination of behaviors, purchases and engagement patterns including attendance history, spending levels, geography, and more—all made easy. Then a couple more clicks to push segments to marketing channels for personalized campaigns.

See fan segment recommendations

Our AI surfaces your most promising fan opportunities.

New fans

Ready for upsell or cross-sell

At-risk of churn

Pre-schedule routine season outreach

Set up an entire season of fan engagement before it gets super busy. Segment Automations lets you pre-schedule essential fan outreach to run automatically.

Analyze and refine your segments

Use the Segment Analyzer to track how different fan segments perform—from conversion rates to revenue impact. Compare performance across segments and channels to quickly identify what’s working to improve results through the season.

Fan engagement plays that win

Take the guesswork out of sending the right offer at the right time in your season. StellarAlgo Plays provide proven, step-by-step strategies to engage fans and drive fan loyalty with sports-specific campaigns built into the platform.

Hyper-targeted activation strategies
Machine learning-driven insights
Easily automate and measure results
Proven best practices built into the platform

Free data teams from segmentation

Break down data silos and free up your analytics team to focus on high-value, strategic projects.

Unify fan data sources

Democratize segment building

Reduce manual data pulls

Free analysts for key projects

Building momentum together

“Automation of our repeat activities is key for us. It takes 5 mins to pull the first known attendees for each game. We’re looking to automate that routine activity in a season to free us to think of new opportunities like theme nights.”

AJ Grimm
Marketing Vice President
Reno Aces

“StellarAlgo’s CDP helped us achieve noticeable gains with full season renewals. We’ve got the fan data understanding to focus on ensuring our package buyers receive the right kinds of touch points at the right time. We’re able to identify segments that need focus so our team can be more efficient and effective.”

K.L. Wombacher
President & General Manager
Hillsboro Hops

“We were keen on leveraging fan data to drive revenue and StellarAlgo’s Customer Data Platform has provided us with automated capabilities we never thought possible. Bottom line is we are selling more tickets and our staff is excited to have this new found ability to prioritize leads.”

Milwaukee Admirals
Brian Martens
Director, Ticket Operations
Milwaukee Admirals

Put fan targeting power
in everyone’s hands.

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