For Marketing & Sales

DIY sports marketing strategies

StellarAlgo is the sports CDP truly friendly to marketing and sales. With self-serve no-code segmentation tools, turn fan data into targeted campaigns in minutes.

Talk with us

It’s your turn. DIY segment building.

StellarAlgo is the sports CDP truly friendly to marketing and sales. Turn fan data into targeted campaigns in minutes, with no coding required. Quickly segment fans based on what, where and how they engage, in-season and off-season. Push segmented lists to your favorite marketing channels, and pull real-time data to learn which campaign drive the most value.

Fast-track fan data into revenue

Connect all your fan data in one place and let our AI-powered platform identify your highest-value opportunities. Target and engage the fans most likely to drive business growth.

Get to know your fans on a whole new level

Who are your most loyal and reliable fans?
What campaigns or experiences are fans engaging with?
Where are fans interacting with your brand most?
When are fans most engaged?

Understand your fan universe, fully

Prioritize the right fans to target

Take the guesswork out of fan targeting. Our AI analyzes dozens of behavioral attributes to surface your most promising fan engagement opportunities.

New fans

Ready for upsell or cross-sell

At-risk of churn

Easily segment your fan universe by dozens of attributes to proactively identify who’s ready to advance in their journey. Or, leverage machine learning to match fans to your desired outcome. Then push segments directly into your marketing channels to dynamically activate the right fans with the right message at the right time.

Automate segment delivery tied to your season schedule

Reach the right fans, at the right moment, every game. We ingest your schedule and automatically push the right fan segments to your marketing tools — before the game, after the buzzer, all season long. Free your team to focus on creative and strategy.

Before Segment Automation
After Segment Automation
Before Segment Automation

Most valued features

After Segment Automation

Most valued features

Retain your hard-earned fans

Keep your most valuable fans coming back. Our AI-driven retention models score and predict which fans need attention, letting sales and services teams create timely, targeted outreach that drives repeat visits and spot churn risk before it’s too late.

We analyze data like:

  • Engagement history
  • Live or digital event attendance
  • Recent customer purchases
  • Geolocation metadata

Sports marketing plays that win

Use proven strategies to best engage your fans with StellarAlgo Plays. Each step-by-step strategy helps you target specific fan segments in the platform with the right offer or experience proven to work in the sports industry and with our 200M+ fan universe.

Hyper-targeted activation strategies
Machine learning-driven insights
Easily automate and measure results
Proven best practices built into the platform

Vegas Golden Knights achieve 2x higher ticket sales

Read Case Study

Spend less time managing data, and more
time using it to drive business outcomes.

Talk with us