StellarAlgo Partners with NBA to Drive Innovation in Team Fan Engagement. Learn more
For Performance Marketing Teams
Understand and activate your entire fan universe in one customer data platform.
Lead Scoring & Segmentation
Identify and segment fans most likely to purchase.
For Data Teams
Bring disconnected data sources together in the StellarAlgo Data Lakehouse.
150+ integrations unlock fan data from multiple sources and destinations.
For Corporate Partnerships
Discover new opportunities to drive value from partnerships.
Media and Gaming
LA Galaxy drive more than $532k in raw revenue
We built the world’s largest fan database to help properties and partners succeed.
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Harness the power of first-party customer data to create hyper-targeted activations that resonate with fans and drive attributable results.
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It’s been building for years, but now it’s clear – partnership expectations have changed.
Partnership performance and impact is being more heavily scrutinized that ever before.
Properties are looking for new assets to grow deal size and keep partners engaged.
Partners don’t want to buy the whole menu – they want to target the fans they value most.
Properties are looking for ways to extract more revenue from their fan data.
Other tools use surveys and sample sizes, and offer no pathway to target the fans their insights tease. Our tools use first-party customer data, so you can identify, target, and report – for real.
Approximately 29% of your fans say they drive a Toyota vehicle.
Here are 315,220 of your fans who are Toyota customers.
Understand the overlap between a property’s fans and partner’s customers
Our privacy-by-design data collaboration tool allows partners and properties to compare customer lists without sharing any customer-identifiable information.
Improve activation performance by delivering offers and experiences that are customized based on each fan’s engagement level with the partner.
Target your activations to the fans that partners value most
No customer list to share? No problem. We can surface the fans that best match a description of a partner’s most desired customers.
Get deeper fan insights so you can plan the perfect activation. Then, track engagement and performance down to the customer level.
StellarAlgo is proud to work with the sports and entertainment industry across its portfolio of products.
“The Canucks worked with StellarAlgo to identify individuals from within their known fanbase of more than 1.6 million fans who aligned with target customer personas provided by Toyota, uncovering 15 distinct customer segments and identifying more than 5,000 top-tier matches for Toyota.”