What’s working in fan engagement right now? See our analysis of 5 billion fan interactions.
Leagues
Teams
Multi-Property Organizations
Live Events
Clear View of Fans
See unique fans and fan engagement opportunities.
Sport-Specific Plays
Built-in templates to grow fan revenue with your data.
No Code Segmentation
Empower the whole team to target the right fans.
Data and Integrations
Flexible data connections to put fan data to work.
For Data Analysts
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Enterprise-grade fan data protection.
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Harness the power of first-party customer data to create hyper-targeted activations that resonate with fans and drive attributable results.
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It’s been building for years but now it’s clear – partnership expectations have changed.
Partnership impact on business performance is being more heavily scrutinized than ever before.
Brand partners don’t want to buy the whole menu – they want to target the fans they value most.
Brand partners know property’s databases are full of customers to reward and potential customers to convert.
Brand partners are prioritizing engagements over impressions and want to build better customer relationships.
Other tools use surveys and sample sizes but don’t offer a pathway to target the fans their insights tease. Our tools use first-party customer data, so you can identify, target, and report – for real.
Approximately 29% of your fans say they drive a Toyota vehicle.
Activate
Here are 315,200 fans who are Toyota customers.
Understand the overlap between a property’s fans and partner’s customers
Enabled by data clean room technology, our privacy-by-design data collaboration tool allows partners and properties to compare customer lists without sharing any customer-identifiable information.
Improve activation performance by delivering offers and experiences that are customized based on each fan’s engagement level with the partner.
StellarAlgo is proud to work with the sports and entertainment industry across its portfolio of products.
Toyota was looking to get smarter about their activation investments and innovate beyond traditional options. In partnership with StellarAlgo, Toyota clarified customer overlap and created an activation catered to the behaviors, preferences, and interests of a high-value fan segment.
