Houston Dynamo
Case Study
Houston Dynamo

The Goal

The Houston Dynamo were looking to automate analytics efforts and democratize organizational data

What We Did

  • Implemented season long automated retention scoring with the ability to incorporate over 100 attributes
  • Implemented robust, automated data infrastructure

How We Did It

  • Leveraged the StellarAlgo segmentation toolkit: Cohort Builder & Analyzer

Results

$90,000
in time savings

%

anticipated improvement in ticket sales revenue

Flagging at risk accounts
identify at risk package buyers
TESTIMONIALS

What The Customer Said

Houston Dynamo

“StellarAlgo’s robust analytics capabilities and partnership driven approach has resulted in immediate value for our organization. We were able to deploy the data platform ahead of schedule and immediately started seeing results. The platform has materially freed up our internal analytics and ticket operations resources while adding another level of sophistication to our ability to understand fan engagement and propensities in automated fashion.”

Frank Arnold

VP Administration