Sports Geek Ampilfy

March 22, 2021

Sports Geek Amplify

Welcome to StellarAlgo

On average, sports teams monetize just 17% of their fan universe into buying tickets, yet ticketing systems account for at least half of all leads generated for major league teams, and 70-90% for minor league teams.

With the decline of your largest revenue stream, do you have a plan in place to help you make the most of your fan data to effectively engage with and monetize digital fans? As restrictions continue to gradually lift and fans return to stadiums, comfort levels may have changed – do you know which fans to connect with first?

StellarAlgo’s Customer Data Platform (CDP) gives you unparalleled insight into your fan data, helping you understand, activate, monetize and optimize your fans and their journeys, and then use these insights to maximize each fan’s lifetime value. These capabilities result in your ability to achieve a full understanding of your marketable fan universe.

Are you looking to better understand and activate your fanbase?

We’ll waive any implementation fees for the first 10 teams who sign up.
Click Here
to schedule an informational introductory call.


Through the pandemic, e-commerce and merchandise have been some of those things you can actually sell. In Vancouver, Canada, they have a very diverse population, and the Vancouver Canucks have been able to look at different ethnic groups and target growth in some new digital channels. We’ve even been able to de-anonymize some fans that were previously unknown and grow their marketable universe by 40%.

Vincent Ircandia

Founder & CEO, StellarAlgo

Why StellarAlgo?

Unparalleled data asset

Our proprietary machine learning models, combined with our data asset comprising more than 150-million individuals and in excess of 40-billion interactions, provide enriched insights, plus avidity and propensity scoring on your audience members starting from your first time using the platform.

60+ live sports integrations

Our more than 60 live integrations, many of which are two-way, makes connecting your data to our platform as simple as granting permission via email.

Fully-automated no-code platform

Our CDP is built on leading-edge technology to democratize data insights within your organization, automate manual work, and enable your entire team – with ongoing support from our Customer Success team – to access and use the platform. 

Highest standards of data security & privacy

Our Fortune 50 data talent has implemented our platform in some of the most highly-regulated sectors, including financial services and telecom. This, combined with our certifications, allows for StellarCollaboration, where our CDP is used as the basis for data sharing between brands and rights holders.

Your success is our success

What our partners are saying…

Vancouver Canucks

“StellarAlgo’s customer data capabilities have brought our marketing efforts to a new level. Understanding our customers across a variety of touchpoints and being able to action on specific fan behaviors has elevated engagement across the board. With StellarAlgo our efforts continue to become more sophisticated as we focus on reaching our customer with the right message at the right time”

Kevin Kinghorn
VP, Marketing

Portland Trailblazers

“StellarAlgo has been a huge part of our success this past season. Their ability to effectively execute takes pressure off of our analytics team while also contributing an extra level of sophistication to everything we do. Whether it be retention, pricing and/or new fan ACQUISITION and nurturing Stellaralgo is best-in-class when it comes to retaining and expanding our customer base.”

Mike Shumacher
Director, Business Analytics

Milwaukee Admirals

“StellarAlgo’s Customer Data Platform has been a game changer for our organization. We were keen on leveraging data to drive revenue and StellarAlgo’s Customer Data Platform has provided us with automated capabilities we never thought possible. Our sales and marketing teams have been impressed with their ability to prioritize leads and the results are exciting for us. Bottom line is we are selling more tickets and our staff is excited to have this new found access to information.”

Brian Martens

Director, Ticket Operations



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