How top brands are using a new technology to transform their sports sponsorships. Learn more
For Performance Marketing Teams
Fan Engagement
Understand and activate your entire fan universe in one customer data platform.
Lead Scoring & Segmentation
Identify and segment fans most likely to purchase.
For Data Teams
Data Management
Bring disconnected data sources together in the StellarAlgo Data Lakehouse.
Integrations
150+ integrations unlock fan data from multiple sources and destinations.
For Brand Partnerships
Brand Partnerships
Discover new opportunities to drive value from partnerships.
Emerging Leagues
Live Events
Major Leagues
Media and Gaming
Multi-Property
LA Galaxy drive more than $532k in raw revenue
About Us
We built the world’s largest fan database to help properties and partners succeed.
Culture
Our team thrives on challenges and growth.
News
Get the latest updates from StellarAlgo.
Leadership
Meet our team of sports and analytics experts.
Careers
Join our team of all-stars.
Data Privacy and Security
Collect and protect data with confidence.
90% of your fans will never set foot in a venue. We help sports and entertainment properties, and their partners, go beyond ticket sales and maximize fan engagement and revenue across the entire fan journey.
Get Started
The right connection at the right time can turn a first-time attendee into a lifelong fan. And the right data makes that possible. StellarAlgo unifies fan data from venues, e-commerce, social media, marketing and advertising channels, and more. We make it easy for marketing and data teams to understand their fan universe and accelerate business outcomes.
Unify your siloed data sources – including ticketing, merchandise, sales, marketing, CRM, fan behavioral data, and much more – in the StellarAlgo Platform to achieve an accurate and reliable single customer view of each and every fan.
Easily segment fans across dozens of attributes – including by geographic location, engagement history, demographic data, and more. Use the platform’s powerful predictive segmentation to automate the identification of fans ready for upselling, at risk of churn, likely to buy merchandise, or place bets.
Quickly and easily push target account lists to your CRM, email, or other marketing automation platforms to deliver campaigns that drive measurable results. StellarAlgo Plays enable you to hyper-personalize your outreach using tried and true marketing strategies, and then optimize based on what worked best.
See the overlap of fan data between your various properties, league relationships, and even corporate partners, to surface new opportunities that profit everyone.
We’re much more than a platform. We’re the coach and the playbook and your favorite teammate all rolled into one.
Let’s see what we can achieve together.
Get More from Your Data
Powerful products to maximize the value of the fan.
Use the world’s most powerful fan personalization toolkit to easily access your single view of the fan and streamline audience engagement.
Automated lead, retention, propensity, and avidity scoring helps you identify new opportunities to attract, convert, and retain fans.
Accelerate innovation and speed to value by combining the best elements of data lakes and data warehouses.
Seamlessly build and activate a dynamic and efficient data pipeline that includes over 150 productized integrations and destinations.
Identify fan data overlap with partners and discover new opportunities to drive revenue and validate partner value.